What makes Whello a strong B2B marketing partner?

You work with specialists who understand the complexity of B2B decision making. We combine strategy, content and performance into one system, giving you consistent visibility and reliable lead quality.

How do you create a B2B marketing strategy?

We analyse your market, your ideal customers and your current funnel. Based on that, we build a long term plan that includes positioning, content development and targeted campaigns. Everything is tailored to how your buyers actually make decisions.

How do you measure success in B2B marketing?

We measure metrics such as qualified leads, sales cycle movement and conversion rates. These insights allow you to see exactly which channels and messages drive meaningful business outcomes.

Can you support both large enterprises and smaller B2B organisations?

Yes. We adjust the strategy to your structure, resources and commercial goals. Whether you are scaling a specific service or entering a new market, we build a plan that supports your growth realistically.

How do we keep collaboration smooth?

You work with a dedicated strategist who aligns the team around your goals. With structured meetings, transparent dashboards and clear next steps, collaboration stays simple and predictable.

B2B marketing agency in Amsterdam

GROW WITH OUR
B2B EXPERTISE

B2B marketing is all about building trust and guiding decision makers through a thoughtful journey. You need a strategy that reaches the right audiences, delivers clarity and proves your value long before the first conversation starts. With strong positioning, targeted content and performance driven campaigns, we help your brand attract qualified leads and convert them into long term partnerships.

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Cross-border marketing

CowManager

International growth with local impact for CowManager. A scalable funnel strategy with local campaigns in eight countries led to four times as many leads.

Luuk Cohen

SEA Specialist

Countries active with local campaigns

Growth in the number of leads

View the case

Struggling to generate consistent, high quality B2B leads?

B2B buyers look for clarity, credibility and relevance. They research independently, compare multiple solutions and often involve several stakeholders in the decision. Without a well structured strategy, your message becomes one of many. We help you build a B2B funnel that informs, persuades and creates momentum from the first interaction through to conversion.

To reach professionals who truly match your offering, we build your targeting around industry, intent and behaviour:

Identifying your ideal customer profile and their pain points
Tailoring content and campaigns to their research and buying journey
Using platforms like LinkedIn, Google and niche industry channels

This results in marketing that connects with the people who can actually say yes.

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B2B marketing strategy

How do we approach this?

Delivering strong B2B marketing calls for expertise, clear positioning and content that speaks to real business challenges. We shape your strategy around buyers, not channels, so every interaction adds value.

Frequently asked questions about B2B marketing?

Didn’t find the answer you were looking for? Our team’s here to help. Don’t hesitate to get in touch!

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Team up
with whello

Sometimes you need strategic thinkers, sometimes creative doers. You want to be able to scale flexibly and adapt to what is needed. Together with your own strategist, you set the direction and put together a team.

A dedicated marketing strategist

Forget generic advice. You’ll have a strategist who thinks alongside you, adjusts when needed and keeps your long-term goals in sight. We focus on what counts: measurable results and meaningful growth.

A team that feels like your own

At Whello, you work with a fixed team that feels like part of your own organisation: content specialists, marketers, developers and designers. The impact of a full team, at the cost of one hire.

AI powering your growth

We combine agility with AI to test, learn and scale what works best. It’s how we help brands grow predictably. With a clear plan, not just good luck.

Ready for the next step?

We mix AI, data and creativity, with years of experience. No short-term campaigns, but a clear plan for steady, measurable growth. Since 2016, over a 100 brands have scaled their success with our approach.

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View our work