Online Marketing Tips

We love to share Online Marketing tips and tricks with you! On our blog you will frequently find handy guides to improve the visibility of your website and keep it scoring high on Google! Through our blog you will always be kept up-to-date with the latest trends and developments!

How to plan content marketing?

As rigid as Google is, we are all forced to rethink our latest online marketing practices. Overwhelming the web with all sort of information was once a way to grab all the attention, but nowadays we need to think before we start. If we don’t deliver useful information we’ll face the consequences imposed by the... Read more »

Is content marketing dead?

The days of stuffing a webpage with thoroughly analyzed keywords, are long gone and this is mainly thanks to the shift to content marketing. The game changed, and content managed took over. But as with everything in life, the game of content marketing has changed as well. In a time that enormous volumes of content... Read more »

5 Effective Instagram Strategy Tips for You and Your Organization

Setting up an effective Instagram strategy can be challenging for many organizations. Hubspot made Instagram strategies an important item on their agenda during the yearly ‘Grow with Hubspot’ conference in Amsterdam. The presentator started off with a crystal clear message on how today’s marketers deliver tiring ‘sh*t’ content to their audience. Today’s information overload has... Read more »

Keyword Research Tips

There’s probably no need to convince you of the importance of proper keyword research. In fact, keyword research deliver the highest return on investment of all SEO activities out there and are indispensable for your online marketing success. From the beginning of time keyword research has been the very first step in the online journey... Read more »

What is a featured snippet?

For many online marketers the holy mission is to achieve a first ranking on the focus keyword within Google. Nevertheless, if you’re in a highly competitive market, achieving that aspired number one position can be difficult. The featured snippet, is a very interesting new SEO opportunity! So, what is a featured snippet exactly? A featured... Read more »

How We Have Attained a Top Position in Google

One of the most frequently asked questions is: 'how did Whello attain a number 1 position in Google's organic search results?' Everyone wants to be found in Google right? When you type in ‘online marketing Amsterdam’ in Google, you will find Whello listed at the top. This is not a coincidence, but the result of an elaborate... Read more »